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My $20,000 business mistake and what I learned from it

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ust listen to those guys i am so glad to inform that your silicon valley girl trademark was registered by the european union intellectual property office this is what i do now this is what i do these days when i come up with a name that i really like because i already made this mistake with linguatrip and i'm going to tell you a story today that cost us 20 000 it could have cost more and i just want you to learn from my mistake so here's the story 2015 we decided that we want to build a platform for booking uh language courses online and uh the initial name for the platform was mp reserver like mgilko pisalakov first letters of our last names and somehow we thought that reserver will be associated with booking language courses in real life people were thinking we were a server company so the first advice that we get from our first advisor from london he says before you apply to y combinator or any other accelerator you guys need to change the name of your startup and we're ...